Nowadays social media marketing has become an extremely important part of the marketing strategy of any concern.
However, when it comes to choosing your social media marketing expert ensure that the person knows his job well. Check out these questions that are a must to ask your social media expert before you assign him the responsibility of marketing your brand on social media.
How fast can he/ she accumulate likes or followers for your brand?
This is a tricky but crucial question. If the person who is taking care of your assignments says it will take him hardly few days to double your Facebook Page likes or increase the number of followers in your Twitter account, reject him right away. On the other hand if he or she says it is a time consuming process and is willing to work hard after it, understand the person is a genuine one. Any SMM expert will know that no software or strategy can instantly shoot up your page likes. You have to be patient for it.
What is their take on blogging?
If the person doesn’t know what blogging is all about then it is better you find someone else to take care of your social media marketing initiatives. On the contrary if he or she is either an avid blogger or has a keen interest in reading and writing, note down his or her address immediately. Remember, social media marketing and
goes hand in hand.
Will a social media marketing campaign impact your SEO endeavors?
Want to grill your social media expert, and find out how knowledgeable he is in his domain? Ask him this tricky question. If he makes a boring face and looks blank, end the discussion then and there. However, if he says that social media sites like Twitter and Facebook are often crawled by search engine bots and submitting your links there increases the chances of your website getting indexed and using social bookmarking helps to get more traffic to your website, take down his number.